Description
Asia Pacific MSLs report findings are based on exchanges with 54 Asia-Pacific-based executives and MSLs representing 22 companies located in 11 countries.
The Medical Liaison function in Asia-Pacific is experiencing growth. Many companies now have formal medical affairs departments adopting the MSL model as it has been developed in the U.S. and Europe. Although there are substantial adaptations to make to overcome local challenges, the future of MSLs in this region is very promising.
Arx Research conducted a study of the medical liaison function in Asia-Pacific to uncover and present findings and KPIs on:
- Organizational Structures
- MSL Team Staffing
- Key Metrics
- Thought Leader Management
- MSL Profiles
- Budget Metrics
The study delivers findings that will help medical affairs personnel – from management to scientific field operatives – support their decisions to assess their operation, refine their strategy and strengthen their engagements to thought leaders.
Study Highlights
Research Methodology
Respondents’ Profiles
Working Environments
Regional Locations
Profiled Companies
Organizational Structures
Age of Deployed Medical Liaison Teams
Reporting Structures and Leadership
Executive Leadership
Outsourcing
MSL Team Staffing
Key Metrics
Staffing Data
Future Expectations
Team Sizing Indicators
MSL Function Metrics
Activities
Time Spent in the Field
Interaction Focus
Thought Leader Management
Thought Leader Selection
Proactive vs. Reactive Approach Strategies
Number of Thought Leader Relationships
The Asia-Pacific Thought Leader Pool
Frequency of Interactions
Length of In-Person Visits
MSL Profiles
Education
Training
Performance Tracking
Program Budgets
Determination Factors
Spend Categories
Licensing Authorizations
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