This infographic depicts the essence of the (Medical Science Liaison) MSL universe. The data provided in this graphic are based on our extensive research on the Medical Affairs function, the Medical Science Liaison salary and activities, and KOL feedback studies. These metrics outline the general (average) profile of a typical MSL. Individual MSL roles will [...]
A Consensus-Based Roadmap for MSL Key Performance Indicators Drawing on insights from Medical Affairs executives and experienced MSLs, we have developed a consensus-based model for MSL Key Performance Indicators. This framework is built upon a comprehensive analysis of research data, including perspectives from research partners, to establish an optimal approach to evaluating MSL roles over [...]
The Medical Science Liaison performance assessment remains very difficult when using traditional hard metrics. There seems to be a movement to refine this process, as revealed in this study, but there is still much work to do. Everything points to the using the “quality of relationships” between an MSL and his/her thought leaders to assess [...]
"Key Metrics for MSLs: 10 Essentials for Medical Science Liaisons" presents our findings to help MSLs get a head start on some important aspects of the role. For years, we have been researching the medical science liaison function and operations, and thought leader management best practices. We put together this document that outlines some of [...]
A new research study MSL Performance Metrics: Valuing the Role Throughout a Product's Lifecycle reveals key indicators on MSL performance reviews and identify the most common trends and perceptions among the medical affairs executives including how they see the 3 phases of MSL Performance Reviews. The full study presents an assessment of current practices, feedback from 37 [...]
