This infographic depicts the essence of the (Medical Science Liaison) MSL universe. The data provided in this graphic are based on our extensive research on the Medical Affairs function, the Medical Science Liaison salary and activities, and KOL feedback studies. These metrics outline the general (average) profile of a typical MSL. Individual MSL roles will [...]
A Consensus-Based Roadmap for MSL Key Performance Indicators Drawing on insights from Medical Affairs executives and experienced MSLs, we have developed a consensus-based model for MSL Key Performance Indicators. This framework is built upon a comprehensive analysis of research data, including perspectives from research partners, to establish an optimal approach to evaluating MSL roles over [...]
The Medical Science Liaison performance assessment remains very difficult when using traditional hard metrics. There seems to be a movement to refine this process, as revealed in this study, but there is still much work to do. Everything points to the using the “quality of relationships” between an MSL and his/her thought leaders to assess [...]
Are you wondering how to become a Medical Science Liaison (MSL)? A MSL connects life science organizations to industry thought leaders (or KOLs) by sharing scientific and clinical information on products and involving these KOLs in research, speaking or consulting activities. Here’s what you can expect from your journey of medical science liaison training and [...]
We have often heard through our conversations with clients how Medical Affairs programs suffer from the “revolving door” disease, meaning that a significant contingent of MSLs don’t stick around for long periods at the organizations (yes, with an S…!) they work for. To some degree, this also applies to upper management roles. So, what are [...]
New Medical Science Liaisons come mostly, and unsurprisingly, from various areas of medical fields. We recently conducted surveys to learn about the prior profiles of new MSLs and whether they entered the industry as new MSLs or became MSL while working in pharma. As expected, and as the survey of 789 Medical Science Liaisons results [...]
We recently conducted research on how the pandemic has transformed the way Medical Science Liaisons interact with Thought Leaders, and findings show a fundamental shift in MSL-KOL interactions. In pre-pandemic times, the favored means of interaction by both MSLs and KOLs were the traditional in-person face-to-face meeting, followed by email, phone, and virtual platforms (remember [...]
A new hybrid KOL engagement model is taking hold. Although the effects of the pandemic are still being felt to various degree of magnitude throughout the world, there is a sense of normalcy looming on the horizon. Now that the rate of full vaccination is gradually rising and protection restrictions are dropping, Medical Science Liaisons [...]
"Key Metrics for MSLs: 10 Essentials for Medical Science Liaisons" presents our findings to help MSLs get a head start on some important aspects of the role. For years, we have been researching the medical science liaison function and operations, and thought leader management best practices. We put together this document that outlines some of [...]
Medical Affairs Key Considerations in Post COVID-19 Era presents results of the impact of the global shutdown on MSL teams. It also provides key take-aways to address and outlines a few challenging hurdles to overcome in the near future. Arx Research conducted a brief survey to assess how the COVID pandemic reshaped the Medical Science [...]
