KOL Access: Degree of Difficulty

Intending to engage thought leaders is one thing, succeeding is another.  The difficulty to access KOLs is based on a number of factors. First, there is the level of influence a KOL may have. Internationally recognized thought leaders are always more difficult to engage with than local influencers.  KOL access will also vary based on the type of KOL [...]

The life of a MSL…in pre- and post-launch modes

The life of a MSL will vary over time and consist of many activities that are often driven by a product’s lifecycle and what management wants to focus on. We grouped some of the tasks in the graphic above to make it readable – as there are many more activities to account for. The graphic [...]

2018-03-14T09:56:47-04:00By |Categories: Medical Affairs, Thought Leader Management|Tags: , , , , |

Physician Salaries vs FMV Rates

New research shows the key differences between Physician Salaries vs FMV Rates used to establish fee schedules for payments to HCPs. Payments made to physicians and thought leaders have been under scrutiny for many years and companies have been working to adjust their rates to level with industry standards and represent fair market value compensation [...]

European KOL Interactions: Current vs. Preferred Frequency

This Fact Sheet presents best practices for European KOL Interactions, revealing the difference between the current frequency of interactions, as experienced by more than 130 surveyed thought leaders and what they think would be the best pace for the industry to adopt. Thought leaders are an important component of the life science ecosystem and their [...]

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