$1,665.00 – $4,995.00
In this report, Arx Research examines the operations of more than 23 Asia-Pacific-based MSL teams regarding their structure, staffing, credential, KOL interactions and budgets.
Number of pages: 55
Format: Full Analysis, PDF
Price: $1,665 / $3,330 / $4,995
Fifteen years ago, the Asia-Pacific (APAC) region offered new arenas for pharmaceutical companies to implement Medical Affairs functions. Even just a few years ago, the Asia-Pacific Medical Science Liaisons function was still in its initial stages of development. Now, however, it has grown into a more formal function that has adapted to the markets and has been adopted by Thought Leaders’ and Physicians’ communities. For a region that barely had a need for medical affairs operations, companies realized this function becoming a key element for successfully establishing brands.
Arx Research conducted a study of the medical liaison function in Asia-Pacific to uncover and present findings and KPIs on:
-Organizational Structures
-MSL Team Staffing
-Key Metrics
-Thought Leader Management
-MSL Profiles
-Budget Metrics
-Seven (7) MSL Team Profiles
The study delivers findings to help medical affairs personnel – from management to scientific field operatives – support their decisions to assess their operation, refine their strategy and strengthen their engagements to thought leaders.
The Asia-Pacific Medical Science Liaisons report findings are based on exchanges with 23 Asia-Pacific-based executives and MSLs representing 21 companies located in 12 countries.
Similar analytical research on medical science liaison operations also available for Africa, Europe, Central/South America and North America. Additional in-depth research on MSL training and performance metrics also available here: https://www.arxresearch.com/product-category/medical-affairs/\
Research Methodology
Respondents’ Profiles
Working Environments
Regional Locations
Profiled Companies
Organizational Structures
Age of Deployed Medical Liaison Teams
Reporting Structures and Leadership
Executive Leadership
Outsourcing
MSL Team Staffing
Key Metrics
Staffing Data
Future Expectations
Team Sizing Indicators
MSL Function Metrics
Activities
Time Spent in the Field
Interaction Focus
Thought Leader Management
Thought Leader Selection
Proactive vs. Reactive Approach Strategies
Number of Thought Leader Relationships
The Asia-Pacific Thought Leader Pool
Frequency of Interactions
Length of In-Person Visits
MSL Profiles
Education
Training
Performance Tracking
Program Budgets
Determination Factors
Spend Categories
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